18 June 2006

Expensive blogs

The advertising expenses in Internet are growing rapidly. Except for the traditional advertising form (like e.g. sponsored links, banners) the new solutions are met. Only in USA, the expenses for new advertising form in the last year have grown by app. 200%. More then 80% of 20 million dollar were invested in blogs. Analytics predict that American advertising market on blogs, podcasts and RSS will double each year. It means that in 2010 advertiser will pay more than 750 million dollar for that.
From "Polityka" No 20/2006

2 Comments:

At 19 June, 2006 17:47, Anonymous Anonymous said...

!

 
At 03 July, 2006 11:39, Blogger Forty4 said...

Yes,
In my opinion, so far, we had a internet (in terms of www) based on the huge portals (like for example polish onet.pl or wp.pl). They cover almost all areas of information like events, politic, money, business and etc. This portals now are full of commercials that in my opinion are not acceptable.(cover whole page etc.). Looking into the future I think (after reading some materials) that future of WWW is in RSS channels and maybe blogs. They becoming now more and more popular and reliable. That's why they invest in it!

Forty4

 

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